TOYOTA OF PORTLAND
Role: Designer, Photo Retoucher
Platforms: Print and Social
Background: Toyota of Portland seeks to eliminate the hokey marketing that is stereotypical of car dealerships. They strive for modern, sleek designs that are up to par of their national marketing.
Execution: Designs range from facebook cover photos, to posters promoting new services, etc. Branding is kept in mind at all times, with the Toyota Red in most executions. The feel is kept clean through the use of sans serifs and geometric shapes.